for brands
read, not listed.
a directory tells someone your perfume exists. it does not tell them whether it is theirs.
olfacta reads a person first, then names the perfumes that fit. yours arrives inside that sentence, or it does not arrive.
what we refuse
the refusals are the offer.
a surface that will place anything is worth nothing to place on. these are written into the product, not into a deck.
a sponsored placement never enters a reading. it can reach the weekly edition and the open votes. it cannot reach what is recommended to a person. the wall is in the code, not in a promise.
we are not a dupe finder. the adjacent scent is the one next door, not the cheap copy of yours. a cousin has to beat the original on the thing someone asked for, and costing less is not that thing.
we never say buy it blind. the only line we are allowed is sample first. someone who reaches your bottle has been prepared for it, and arrives having already decided.
nothing is scored out of ten. your perfume is never ranked against another. it is placed, or it is not.
every placement is labelled. always, and in the same words. a reader who cannot tell the difference stops trusting both.
talk to us
the media kit, the formats, and what a placement costs.
sent on request, with the current formats and rates. one address.
hello@olfacta.app